How to Be a Successful Sportsbook Agent


Sports betting is a lucrative business that has grown in popularity and is attracting more players each year. The market doubled in 2021, reeling in $52.7 billion in wagers. If you want to be a successful sportsbook agent, there are several things to keep in mind.

Choosing a sportsbook

Before you place your bet, you should research the different types of sports and the odds and lines that are available. This will help you determine which sportsbook offers the best value for your money.

Using the sportsbook’s website

A good sportsbook will have a user-friendly interface and will be easy to navigate. This will help you avoid mistakes when placing your bets. You can also access a live chat feature to contact the sportsbook’s customer support staff if you have any questions or concerns.

Betting lines and odds

The betting lines and odds for a game are set by the oddsmakers at the sportsbook. They are free to change them as they see fit, so it’s important to shop around and find the best value. For example, if you are wagering on the Chicago Cubs and one book is offering -180, while another is -190, you should choose the -190 book. It might seem like a small difference, but the difference is worth it over the long run.


Prop bets are a great way to increase your betting bankroll and increase your profits. These bets can include things such as totals, points, and head-to-head results. There are hundreds of props offered at U.S. sportsbooks, but only a few are based on solid statistical models that can be used to handicap a player’s performance.

You can use a simulation tool to generate the median result for each prop and compare it against the actual betting line. This will give you a better idea of how the sportsbook prices its props and can help you to make more informed bets.

Home/Away: This is a very popular type of bet, because it’s more likely that the team that plays at its home venue will win the game. This is something that the oddsmakers take into account when setting up point spreads and moneylines for host teams.

Free play promotions

Many sportsbooks offer free bets to new sign-ups. This can be a great way to gain a customer’s confidence and encourage them to continue betting. However, free bets are not risk-free and can often come with terms and conditions.

If you do decide to use free bets, make sure you understand what those terms and conditions are. Most sportsbooks require that you read the terms and conditions carefully before making any bets.

Finding a good sportsbook

The first step is to find a reputable sportsbook that accepts your payment method and is licensed in your jurisdiction. You can check online reviews or talk to other sports enthusiasts to get the run-down on different sportsbooks. You can then narrow your options down to a few and experience them for yourself.